COOL. RADIANT. CONSIDERED
COLORUSH (shorthand C~RUSH) is a sustainable Belgian fashion label founded by Jill Shaw & Roxanne Sabbe.
Cool, feel-good shapes meet rainbow waves of soft neutrals, fresh pastels & popping brights, imbued with the spirit of our surfer girl muse and global community.
Responsibly crafted from pure cashmere and OEKO-TEX certified dyes made bespoke, C~RUSH is known worldwide for its effortless design DNA and a hand feel so soft, you’ll never want to take it off.
Responsible practice has been a core C~RUSH value from the beginning. We only partner with vertically integrated & responsibility certified cashmere manufacturing facilities where our entire garments are knitted, dyed, finished & packaged in one location. This all-in-one approach to manufacturing limits both waste & carbon emissions, whilst ensuring the social welfare of our garment makers.
Our long-haired cashmere fibers are harvested by traditional, nomadic herding communities in inner Mongolia with high animal welfare standards and a responsible approach to land management.